Julia Strittmatter

Dos and Don’ts for an Art Collector


Collecting art isn’t just about filling walls—it’s about building a relationship with images, artists, and stories that stay with you. Whether you’re buying your first piece or growing a serious collection, a few simple do’s and don’ts can save you money, space, and regret—and increase your joy.

DO: Buy What You Truly Love

This is the golden rule. Trends fade. Your taste is what you live with every day.

If a piece:

  • Keeps pulling your eye back
  • Makes you feel something
  • Still feels right after a few days of thinking about it

…then it’s probably a good choice. Art you love never becomes “wrong,” even if styles change.

DON’T: Buy Only for Investment

Yes, some art increases in value. But buying art only as an investment often leads to disappointment.

Markets change. Artists’ careers go up and down. If the value never increases, you should still be happy to live with the piece. Think of any future financial gain as a bonus, not the main reason to buy.

DO: Learn About the Artist

You don’t need to become an expert, but it helps to know:

  • Who made the work
  • What inspires them
  • How they work
  • Where the piece fits in their practice

This makes the artwork more meaningful—and helps you make more confident decisions.

DON’T: Rush Big Purchases

Impulse buys can be fun with small works. But for more expensive pieces:

  • Sleep on it
  • Look at it again
  • Imagine it in your space
  • Ask questions

If you still want it after a little time, it’s probably a good sign.

DO: Think About Your Space

Consider:

  • Size (will it breathe on the wall?)
  • Light (direct sun can damage art)
  • Color harmony with your room
  • Viewing distance

A great artwork deserves a setting where it can actually shine.

DON’T: Ignore Condition and Materials

Especially with original works:

  • Check for cracks, warping, or damage
  • Ask what materials were used
  • Ask how it should be framed or protected

Good art deserves good care—and problems are easier to avoid than to fix later.

DO: Buy Original Art (When You Can)

Original art has:

  • A unique presence
  • A direct connection to the artist
  • More emotional and cultural value than mass prints

Even small originals can be more rewarding than large decorative reproductions.

DON’T: Follow Trends Blindly

What’s “hot” today can feel dated tomorrow. If you only chase trends, your collection may lose its personal voice.

Use trends as information, not instructions.

DO: Build Your Collection Slowly

A great collection is built over time:

  • Your taste evolves
  • Your eye gets sharper
  • Your confidence grows

There’s no finish line. Enjoy the process.

DON’T: Be Intimidated

You don’t need permission to like what you like.
You don’t need to justify your taste.
You don’t need a degree in art history to collect art.

If it moves you, it belongs in your world.

DO: Protect and Care for Your Art

  • Avoid direct sunlight
  • Keep it away from humidity and heat
  • Frame properly when possible
  • Handle with clean hands

Good care means your collection will stay beautiful for decades.


Final Thought

The best art collections aren’t built to impress others.
They’re built to inspire, comfort, challenge, and reflect the person who lives with them.

Collect with your eyes. Collect with your heart. And let your walls tell your story.

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